In the SEO world, nothing is more heart-sinking than watching your hard-earned rankings drop. This “SEO dunki”—or as we say in Bangla, “ধস”—can hit you hard if you’re not careful. But don’t worry, here’s how you can stay ahead of the fall and keep your site climbing.
1. 🧠 Create Content That Truly Matters
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Share original, valuable, and in-depth insights.
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Keep your articles fresh with regular updates.
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Follow E-E-A-T: Show your Experience, Expertise, Authority, and Trustworthiness.
2. 🚫 Say No to Black Hat Tricks
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Avoid buying backlinks from shady sites.
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Never stuff keywords or hide text.
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Don’t use cloaking or tricky redirects. Google will catch you.
3. 🔍 Keep an Eye on Your Backlinks
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Use tools like Ahrefs, SEMrush, or Search Console.
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Disavow any spammy or irrelevant backlinks.
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Focus on getting links from high-authority, niche-relevant sites.
4. ⚙️ Boost Your Technical SEO
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Speed matters! Optimize for Core Web Vitals.
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Use HTTPS for security and trust.
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Fix broken links, crawl errors, and mobile responsiveness issues.
5. 🧩 Master On-Page SEO
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Use clean H1–H6 structures, strong internal linking, and compelling meta tags.
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Optimize images with alt text and keep file sizes light.
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Create short, clean, and keyword-smart URLs.
6. 📈 Stay in Sync with Google
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Follow updates on Search Engine Journal, Google’s Blog, and X/Twitter.
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If hit by an update, compare before/after traffic and adapt fast.
7. 🧲 Keep Visitors Hooked
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Track bounce rate, time on site, and click-throughs.
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Improve user experience—make it beautiful, intuitive, and fast.
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Encourage comments, shares, and repeat visits.
8. 🎯 Align with Search Intent
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Understand what users really want.
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Don’t just chase keywords—deliver relevant answers.
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Google loves content that solves problems.