Letβs break down 50 different link types in SEO β simplified, categorized, and made super engaging.
π 1. By Source
1. Internal Link
β‘οΈ Links to another page on your website.
π‘ Helps search engines crawl and spreads link juice.
2. External (Outbound) Link
β‘οΈ Links from your site to another site.
π‘ Boosts trust when linking to authority sites.
3. Inbound (Backlink)
β‘οΈ Links from other websites to yours.
π‘ One of the strongest ranking signals in SEO!
π·οΈ 2. By HTML Attributes
4. DoFollow Link
β
Passes SEO value (PageRank).
π‘ Standard and most SEO-friendly link.
5. NoFollow Link
π« Uses rel="nofollow"
.
π‘ Doesnβt pass link equity but can drive traffic.
6. UGC Link
π₯ For user-generated content (e.g., forum posts).
π‘ Marked with rel="ugc"
to show non-editorial nature.
7. Sponsored Link
π° For paid or affiliate links (rel="sponsored"
).
π‘ Essential for Google compliance.
8. Canonical Link
π Not a visible link; sets the preferred version of a page.
π‘ Solves duplicate content issues.
9. Hreflang Link
π Specifies language/region versions.
π‘ Improves international SEO.
π 3. By Placement
10. Navigation Link
π Found in menus and nav bars.
π‘ Great for UX and crawlability.
11. Footer Link
π» Located at the page bottom.
π‘ Still counts, though often lower SEO weight.
12. Sidebar Link
π Typically found in blog sidebars.
π‘ Adds internal linking value.
13. Contextual Link
π Embedded in the main content.
π‘ Highly valuable β natural and relevant.
14. Image Link
πΌοΈ Image that links somewhere.
π‘ Use descriptive alt text!
15. Breadcrumb Link
π Shows where a page sits in site hierarchy.
π‘ Improves both navigation and SEO.
16. Anchor Link
π Jumps to a section on the same page.
π‘ Great for long-form content UX.
17. Header Link
π§’ In the siteβs top header.
π‘ Often links to home or important sections.
18. Comment Link
π¬ Added by users in comments.
π‘ Usually nofollow; watch out for spam.
π― 4. By Destination
19. Homepage Link
π Links to the main domain page.
π‘ Strengthens brand authority.
20. Category Page Link
π Links to a topic/category page.
π‘ Boosts topic clustering and navigation.
21. Product Page Link
ποΈ Directs to a product.
π‘ Vital for eCommerce SEO.
22. Blog Post Link
π° Points to articles or posts.
π‘ Builds topical authority.
23. Download Link
π Offers file downloads (PDF, ZIP, etc).
π‘ Indirect SEO benefits via user satisfaction.
24. Affiliate Link
πΈ Monetized product/service links.
π‘ Must be tagged rel="sponsored"
.
25. Redirect Link (301/302)
β‘οΈ Takes users to another URL.
π‘ 301 = permanent (passes SEO); 302 = temporary (usually doesnβt).
26. PDF/Document Link
π Links to downloadable docs.
π‘ Google can index accessible PDFs.
π 5. By Link Origin
27. Editorial Link
π Earned naturally from othersβ content.
π‘ The gold standard of backlinks.
28. Guest Post Link
βοΈ Included in guest blog posts.
π‘ Great for authority if itβs relevant and natural.
29. Press Release Link
π’ From distributed press announcements.
π‘ Limited unless picked up organically.
30. Profile Link
π€ From social or author bios.
π‘ Foundational, moderate value.
31. Forum Signature Link
π¬ Added to user posts in forums.
π‘ Usually nofollow, and often low value.
32. Directory Link
π From business or web directories.
π‘ Be selective β some are spam traps.
33. Social Bookmark Link
π From Reddit, Pinterest, etc.
π‘ More for traffic than SEO.
34. Web 2.0 Link
π From sites like Medium or Blogger.
π‘ Depends on content quality.
35. PBN Link
π© Private Blog Network links.
π‘ Risky β often penalized by Google.
36. Comment Spam Link
π Irrelevant blog comments.
π‘ Dangerous β avoid at all costs.
37. Resource Page Link
π Listed in curated tools/pages.
π‘ High value if contextually relevant.
π§© 6. Special-Purpose Links
38. Sitemap Link
πΊοΈ Listed in XML/HTML sitemaps.
π‘ Helps Google crawl your pages.
39. RSS Feed Link
π For content syndication.
π‘ Supports regular indexing.
40. Email Link
π§ Shared via newsletters or outreach.
π‘ Not for SEO but great for traffic.
41. Call-to-Action (CTA) Link
π “Buy Now”, “Get Started”, etc.
π‘ Drives engagement and conversions.
42. App Download Link
π± Takes users to app stores.
π‘ Part of mobile SEO strategy.
43. JavaScript Link
βοΈ Created via JavaScript.
π‘ Not always crawlable β be cautious.
44. Tracking Link (UTM)
π Tagged with campaign parameters.
π‘ For analytics, not rankings.
45. Shortened Link
π e.g., bit.ly.
π‘ Often uses 301 redirects β minimal SEO.
46. Broken Link
β Goes to a dead page (404).
π‘ Bad for UX β but a link-building opportunity!
47. Reciprocal Link
βοΈ Two sites linking to each other.
π‘ OK if natural β risky if overdone.
48. Hidden Link
π Cloaked via CSS or JS.
π‘ Violates Google rules β risky.
49. Skyscraper Link
ποΈ Built by creating superior content to earn backlinks.
π‘ A proven, white-hat SEO tactic.
50. Infographic Link
π Embedded with attribution.
π‘ Earns backlinks via visual content.