πŸš€ 50 Technical SEO Fixes to Boost Your Rankings, Speed, and User Experience

If your website isn’t ranking the way it should, there’s a high chance technical SEO is holding you back. From crawlability to Core Web Vitals, even small oversights can hurt performance.

Below is your ultimate technical SEO checklist β€” 50 powerful fixes to unlock better indexing, faster speeds, improved UX, and stronger rankings across the board.


πŸ” 1. Crawlability & Indexing: Make Your Site Easy to Discover

  1. Repair broken internal links (404 errors).

  2. Eliminate redirect chains for cleaner crawling.

  3. Ensure important pages aren’t blocked in robots.txt.

  4. Add and submit an XML sitemap to Google Search Console.

  5. Remove outdated or duplicate sitemaps.

  6. Use canonical tags to consolidate duplicate content.

  7. Implement rel="next"/"prev" for paginated content (or canonicalize properly).

  8. Link orphaned pages internally so they can be found and indexed.

  9. Avoid excessive use of URL parameters and session IDs.

  10. Set up hreflang for multilingual or international pages.

  11. Block staging/dev environments from being indexed.

  12. Set your preferred domain (www or non-www) in GSC.

  13. Apply noindex to thin, thank you, or filtered pages that shouldn’t rank.


⚑ 2. Site Speed & Core Web Vitals: Fast Sites Win

  1. Compress and lazy load images (WebP recommended).

  2. Minify CSS, JS, and HTML files.

  3. Leverage browser caching to speed up repeat visits.

  4. Use a CDN to reduce latency and speed up global delivery.

  5. Reduce server response time (Time to First Byte).

  6. Defer or remove render-blocking scripts.

  7. Enable GZIP or Brotli compression.

  8. Defer non-essential JavaScript loading.

  9. Optimize font loading using font-display: swap.

  10. Prevent layout shifts that harm UX (CLS issues).


πŸ“± 3. Mobile Optimization & User Experience

  1. Use a responsive, mobile-first design.

  2. Fix touch elements that are too close together.

  3. Remove intrusive interstitials/popups on mobile.

  4. Optimize mobile page load speed.

  5. Ensure correct viewport configuration.


🧠 4. Structured Data & Schema Markup

  1. Implement schema types (e.g., LocalBusiness, Article, Product).

  2. Validate schema with Google’s Rich Results Test.

  3. Add breadcrumb schema for better SERP visibility.

  4. Use FAQ, Event, and HowTo schema where relevant.

  5. Stick to one primary schema type per page.


πŸ” 5. HTTPS & Site Security

  1. Force HTTPS across all URLs.

  2. Update all internal links to HTTPS.

  3. Install a valid SSL certificate and renew it on time.

  4. Remove mixed content (HTTPS pages loading HTTP resources).


πŸ”— 6. URL Structure & Optimization

  1. Use clean, human-readable URLs (no weird characters or long IDs).

  2. Limit URL depth to 2–3 levels.

  3. Remove unnecessary URL parameters in internal links.

  4. Canonicalize filtered or duplicate content URLs.

  5. Redirect non-canonical versions using 301 redirects.


πŸ—οΈ 7. Meta Tags & Content Accessibility

  1. Ensure each page has a unique, keyword-optimized title.

  2. Write compelling and relevant meta descriptions.

  3. Use only one <h1> tag per page.

  4. Eliminate missing or duplicate meta tags.

  5. Add descriptive alt text to all critical images.

  6. Maintain a clean heading structure (H1 > H2 > H3).

  7. Avoid thin or low-value pages β€” add depth and context.

  8. Resolve crawl issues flagged in Google Search Console.

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